2014 VEST Report Cites Marketing View as Well-suited to Mid-size to Enterprise Companies Based on Solution Strengths, Ranking It Among Industry Leading Providers
SALT LAKE CITY, Utah – December 18, 2014 – TreeHouse Interactive (www.treehousei.com), the technology leader in on-demand marketing automation platform (MAP) solutions, announced today that TreeHouse’s Marketing View MAP is ranked favorably in Raab Associates’ annual B2B Marketing Automation Vendor Selection Tool (VEST). Assigning strong product scores for mid-size to enterprise companies, the report asserts that Marketing View provides extensive content marketing features, unusually flexible reporting capabilities, and a more complete view of customer behaviors and revenue than most marketing automation products. A comparison between TreeHouse and other leading marketing automation providers reveals that score values are competitive in all categories including lead generation, campaign management…
http://www.treehousei.com/news/press-releases/raab-associates-report-gives-treehouse-interactive-high-product-scores-for-market-89
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